Pizza, kebab, bread. Delicious. And usually always packaged in the same way and always printed with the same motifs: the pizza chef smiling as he puts the pizza in the oven, the kebab man on the kebab spit and the baker with his bread in his hand. Always the same men. Coincidence? Hardly. For International Women's Day, Überground launched an idea together with @YouKnowMeWell to put women in men's positions. Because can women also do these jobs? Ähm, yes!
Art Direction I Content Plan I Community Management
Art Direction I Content Plan I Community Management
